According to our surveys, some people feel frustrated with the results they are getting with their online and offline marketing.
Perhaps your website isn't converting the way you'd like, people aren't buying, your emails are not getting responded to, your sales letters don't seem to be working, and so forth.
The frustrating part is that you try different things and they don't seem to work. That's the cause of frustration. Often times a business will hit a plateau where you get results, then hit a level you can't seem to beak through and the results stop. That can be frustrating.
Have you ever had the feeling that you're hitting your head against the wall and instead of clarifying things, its only making your head hurt? Well if you haven't, a lot of business owners have. The question is, what do you do about it? Is there an answer or solution here?
When I was getting my masters in psychology, we studied what is called behavioral psychology and in behavioral psychology we learned about what to do when you hit a plateau. In other words you're working with a client in terms of counseling and you hit a plateau. So what do you do?
In behavioral psychology the answer is to decrease the gradient. Now to put that in plain English, it means you chunk down what you're doing into accomplishable, smaller activities and focus on the wins that you get through things that are part of the process of getting an end result. An end result is simply an accumulation of smaller processes that all work. Together they create an end result or end completed process.
So there are several additional elements involved in the feeling of frustration.
One is you may have "skipped a step' somewhere in the sequence. This is very common. Again an end result is simply a series of steps, all of which are a result accumulating into a final result.
If you're not getting the results you want, either one of your steps is not working or you’ve sipped one or more steps. It's pretty easy to see the steps you are taking and know they're all working because you can see them.
The one that trips a lot of us up is the one step we've omitted and we don't know we missed it, it's invisible and we can’t see it. It’s the reason things aren't working. That can be a tricky thing to become aware of and solve.
Another cause of frustration is misunderstanding a sequence, process or a step. So a person thinks they're doing it the right way but there is some sort of misunderstanding so therefore what you think is the right process is actually the culprit causing the problem and frustration.
The final cause of frustration would be attempting to get too large of an end result right off the bat, without acknowledging that it's more optional to start with smaller goals or objectives. The answer is the same, chunk down the end result or outcome and go with something a little more accomplishable, or achievable.
What you do then is pile up a series of wins, a series of sequences that can work for you and you get closer to achieving the end results you want.
The thing is, without understanding how these processes work, the proper sequences, or are you skipping a step, you can waste an awful lot of money just throwing dollars at different activities in the vain attempt to find a solution. It doesn't take long to flush quite a bit of money down the proverbial drain. If you think about it you'll find you've probably thrown quite a bit or money around trying to find an answer or solution. You may have spent $50, $100, $500 or even a thousand dollars a month on stuff that’s not really getting you what you want or need. That's the reason I created Milcers and in Milcers we do a couple things.
1) We break the marketing process down into step by step chunks and sequences that you can follow. 1, 2, 3, 4. To make sure you aren't skipping steps or to become aware of steps you are omitting.
2) Anther thing we do in MILCERs is we clarify and define terms, sequences, processes and outcomes to help an individual identify what they may be misunderstanding. And, the final thing we do is help people set realistic objectives so that they don't climb hills that are too steep without having had conditioning to tackle that size of a goal.
If this sounds like something that could benefit you, perhaps you save you hundreds or thousands of dollars, then here's where you can get more information.
Get more information here: http://www.milcers.com/info.html
CEO - Higher Response Marketing, Inc.