Are you just getting your FEET WET?
Well, don’t feel bad. I remember a day when I never dreamed I could understand what a domain name was little alone actually have a zillion of them.
Let me give you a few tips I’ve learned over the years that will save you time, money and energy and get you off to a quick start.
Don’t listen to the songs of the sirens
It’s an ever-so-luring tune. Don’t work. Sit on your tail end. Just do almost nothing and money will come in.
All beginners want a FAST START. And that’s a good thing. My advice, though, is don’t spend good money buying castles in the sand that won’t last. Instead, learn the basics of making money.
The main thing I have to say about that is that YOU are your own Easter Bunny, Fairy Godmother and Santa Claus. What that means is no one is going to make it happen for you but YOU.
Having said that, here are my three steps:
- Learn proven systems for identifying and targeting demand
See, all business hinges on you having something that other people want and are willing to pay money for.
You have a product, you have a service, you have a widget. And others want it. That’s step one.
What do people want? What will they pay for? Until you get the answer to that question, you’re still at base one.
- Learn how to PROMOTE the daylights out of your product or service.
Just having a hot product isn’t enough. You’ve got to promote it. Some people feel that just having a hot product is enough. If it’s a great product, they shouldn’t have to promote it.
I have far too much experience that proves this isn’t so. No matter how great your product or service is, you have to promote it. How do you do that?
You find GROUPS of people who want the product or service. You find out exactly what they want and the terms they use to describe what they want. Then based on that info, you craft promotion and get it out to that group.
That process works both online and offline.
A lot of people are scared of hiring anyone else, whether as a freelancer or as an employee. While there are problems and pitfalls to avoid, you can’t do it all yourself. If you try, you’ll end up burning out and blowing away.
In addition, there are many aspects of growing a business to learn: There’s legal, there’s hiring, there’s training, there’s planning, and so forth.
But the alternative is to be a one-person band. In the end, that’s a frustrating experience.
If you want to learn more about how to find demand, develop promotion and grow a business, go here.